Two Scranton students analyzing data on dual computer monitors in a lab setting

Business Analytics BS Program at Scranton

Turn data into a competitive advantage with Scranton's Business Analytics undergraduate program. Master the technical and managerial skills needed to drive strategic decisions at the highest level by joining a top-ranked business school grounded in ethics and experiential learning.

When you study at The University of Scranton, you are backed by institutional prestige and a powerful, supportive network. Our Kania School of Management is nationally recognized — named one of The Princeton Review's "Best Business Schools" for 19 consecutive years — and holds elite AACSB accreditation, a distinction earned by fewer than 5% of business schools worldwide. 

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Why choose Scranton for your Business Analytics BS program?

The Business Analytics program, housed in the Department of Operations and Analytics, is designed to be rigorous, flexible, and fully practical.

  • Comprehensive Technical Skills: Master descriptive, predictive, and prescriptive analytics. Build fluency in essential industry tools, including Big Data platforms, SQL, Visual Basic for Applications (VBA), and advanced data mining software.
  • Flexible Curriculum: Easily cross-list courses with Supply Chain Management, with the possibility to obtain a minor in Supply Chain Management.
  • Expert Faculty: Learn in small class sizes with dedicated faculty who work with you directly, inside and outside the classroom.
  • Powerful Alumni Network: Leverage an expansive and highly engaged alumni network, alongside an Executive-in-Residence program, to secure internships and job placements.
  • The Passports Program: Our four-year professional development program ensures you aren't just academically prepared, but career-ready with resume building, interview prep, and direct networking with successful professionals.

“The Business Analytics program at The University of Scranton has been instrumental in building my technical toolkit by balancing the worlds of finance and computer science. The major is uniquely personalized and high-quality, offering the kind of comprehensive depth that any student would find invaluable.” – Joseph Mazich ’26, Business Analytics Major

 

Interested in graduate-level study?

Explore our AACSB-accredited master's program in Business Analytics offered both online and on campus.

Career Outcomes & ROI

A Scranton degree in Business Analytics prepares you for one of the most in-demand sectors in the modern economy. Our graduates leave ready for roles in healthcare, retail, banking, and beyond.

  • High Earning Potential: The annual median pay for careers in data analytics ranges from $82,000 to $114,000.
  • Versatile Career Paths: Step directly into roles such as Management Consultant, Data Analyst, Business Intelligence Analyst, or Market Research Analyst.
  • High-Growth Industry: The US Bureau of Labor Statistics projects the field to grow by 8% through 2033. This growth is expected to create nearly 75,000 new positions, many of which require the certification and technical skills this program delivers.

Take the Next Step

Whether you are exploring your options or are ready to apply to Scranton, our team is here to help you and your family navigate the admissions process.

  • Connect with US: Fill out the form to learn more about The University of Scranton, receive personalized program updates, and invitations to future events.
  • Schedule a campus visit: Tour our Kania School of Management, meet with an admissions counselor, and see what life at Scranton is really like.
  • Apply: Apply for Fall 2027 starting August 1. When you're ready, you can submit your application online for free through the Common Application.

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