Do you want to “do your own thing?” Thinking about starting a business? Want to be more innovative and creative in your work? Entrepreneurship is all this and much more. It is about being a “doer” and a problem solver. That is why corporations of all sizes seek out entrepreneurship students. It’s all about learning by doing. Start-up your career by majoring in entrepreneurship if you want to start your own company or become an innovator within an existing corporation.


The entrepreneurship major arms students with attitudes, skills, and knowledge to start new businesses, work in family businesses, join small entrepreneurial endeavors or even be in demand by established organizations. Graduates of entrepreneurial studies are action-oriented and have learned through practical experience using The Wayne House and Scranton Coin

Entrepreneurship is a ‘process’ of embracing opportunities, providing value to others and reaping benefits ethically.

- Alan Brumagim, Ph.D., Emeritus Professor of Entrepreneurship
The Noble C. & Jule Quandel Professor in Entrepreneurship

Why is Entrepreneurship in Demand?

  • There’s entrepreneurship “fever” in the U.S. and around the world.
  • Interest is at record levels as more graduates look to start their own business and become financially independent.
  • Entrepreneurship is an essential skill for any career and is recognized and sought after by employers in both the public and private sectors.
  • Innovation, strong written and verbal communication, business acumen and leadership translate seamlessly into graduate school, advanced studies and real-world application.
  • According to a new survey of 1,500 chief executives (conducted by IBM’s Institute for Business Value), CEOs named “creativity” as the most important leadership characteristic for the future.

Is it for me?

  • Are you a self-starter?
  • Someone who questions and wants to make things better?
  • Are you someone who not only thinks differently, but takes action?

Five Reasons to Choose Scranton for Entrepreneurship

Nationally recognized.   Scranton is nationally ranked among the “Best Undergraduate Business Schools” by U.S. News & World Report. In addition, our Kania School of Management has been included in The Princeton Review’s “Best Business Schools" for 16 consecutive years.
Small classes.    Class size is large enough to guarantee energy and collaboration, but small enough so that each student has the opportunity to fully participate, grow and succeed. There’s a strong sense of community as students challenge and support one another as they move together as a cohort through the program.
Expert mentorship.    Mentors can make the difference between business success and failure. Our professors bring strong business experience to the table. We also engage our alumni and other accomplished business people in our mentoring and teaching, such as Al Brower, our Entrepreneuer in Residence, who is also a successful serial entrepreneur in the technology products and services space. Al devotes time to advising students who are interested in starting their own business.
Ideal location.    It’s just two hours from Scranton to Philadelphia, which is ranked among the top 20 locations for venture capital investment, according to the Martin Prosperity Institute. You’ll learn in the heart of the Boston-Washington corridor, which accounts for $6.2 billion in venture capital investment in the U.S.
Active learning.    Classroom assignments are tailored to ensure that you’re putting your knowledge to immediate use. You’ll benefit from experiential learning and a wide range of extracurricular activities, such as Scranton Entrepreneurs, our student club, to stretch your talents and enthusiasm beyond the classroom. The program philosophy for courses is “learning by doing.” We also have an academic entrepreneurship honor society, Sigma Nu Tau.

There is an increasing focus by people who want to help other people and the planet.

- Alan Brumagim, Ph.D., Emeritus Professor of Entrepreneurship
The Noble C. & Jule Quandel Professor in Entrepreneurship

  • Preparing You For Personal & Professional Successplus or minus

    You’ll learn how to:

    • Initiate new business endeavors
    • Identify markets and customers
    • Evaluate business opportunities
    • Develop and promote a business plan
    • Lead and manage your own organization
    • Make contacts through learned active serendipity
    • Engage in conversation effortlessly
    • Cope with uncertainty and change
    • Have the freedom to make mistakes
    • Actively provide value to either customers or employers

    Christopher LoGiurato '16, an entrepreneurship major at The University of Scranton, was among just 123 students in the nation named as University Innovation Fellows by the National Center for Engineering Pathways to Innovation. Read more here.

  • What You'll Learnplus or minus


    As you might expect, our curriculum is innovative to match the major!

    Before writing a business plan, students are actively engaged in practical, hands-on projects for experiential learning. As just one example of many, we ask each student to make up a “useless” product and sell it to someone they don’t know. This helps them learn how to get a conversation going and pushes them outside their comfort zone. After the initial shock, they find it to be a lot of fun, particularly when they share their experiences with each other. 

    The entrepreneurship major is open to business students only; however, it’s important to note that the entrepreneurship minor is open to students throughout the University.

    Click here to see the curriculum.


    There’s no better way to exercise your entrepreneurial spirit than through our student-run businesses, which have included a t-shirt business and most recently a coffee-related business. Students gain valuable experience pitching ideas, creating business plans and managing all facets of the organization, from operations, to finances, to personnel. Students are able to try different things in an environment where they can make mistakes and learn from them. 

    Employers have told us the student-run business experience is often more valuable than most traditional internships. In fact, one of our first-year students received a summer internship normally reserved for juniors. Meanwhile, a junior received a coveted internship with Goldman-Sachs and was in competition almost exclusively with Ivy League students. She told us that 50% of her interview was dedicated to her involvement with the student-run business, proving that meaningful work pays off for all. This student ultimately was offered and accepted a Goldman-Sachs position following graduation.

  • Pursue Your Passion and Make a Differenceplus or minus

    Consistent with our Jesuit commitment to social justice, students in the Entrepreneurship program are encouraged to create valuable change in the world. And, you don’t have to wait until you graduate!

    There are plenty of opportunities to get involved while you are on campus. For starters, there’s the student-run business, where a percentage of profits is donated to social entrepreneurship initiatives. 

    A Jesuit education fosters a strong sense of self and social responsibility to others. Scranton graduates who have started successful businesses have found this mindset to be essential in their “business-oriented” decision-making. 


Where will Entrepreneurship Take Me?

Graduates take their valuable entrepreneurial mindset into a variety of careers, from accounting to manufacturing to professional services to retail and more.

While our entrepreneurship major is new, we’ve offered a minor in entrepreneurship for several years. Student outcomes from the minor in entrepreneurship have been strong! Some students join their family businesses; others are ready to begin their own entrepreneurial ventures. Students in the Entrepreneurship program have gone on to pursue MBAs, law degrees, doctorates and medical degrees.

Employment Opportunities:

Entrepreneurs and entrepreneurial thinking are needed in all facets of business. Doctors, lawyers, occupational therapists, psychologists, accountants – you name it – all need entrepreneurial skills to run their own practices.

Some of our students start their own business immediately after graduation, while some will even start their own before graduation. Students who wish to start their own business can receive valuable one-on-one mentoring from Al Brower, an adjunct faculty member and experienced entrepreneur, which includes help with formulating business plans and making connections. Another 50-60% of newly-minted alums have explicitly expressed plans to start their own business within five to ten years of graduation.

How Scranton Gives You a Competitive Edge

Competitive Edge

We are committed to broadening your horizons outside the classroom. Each year, our faculty takes a number of female students in our Entrepreneurship Club to the Pennsylvania Conference for Women to gain inspiration from prominent speakers such as Hillary Rodham Clinton and Madeline Albright. The entrepreneurship program has committed to this event and other activities on an annual basis. We also connected with female founders of start-ups in an entrepreneurial breakout session. As part of our commitment to equipping students for success through knowledge and professional development skills, each student was given specific tasks, including walking up to presenters, engaging them in discussions and giving them their business card.   



The Kania School of Management is accredited by the Association to Advance Collegiate Schools of Business (AACSB).

Take the Next Step

Get the Facts

View PDF with Program Overview
& Curriculum

For More Information

Office of Admissions
The Estate
Scranton, PA 18510
1-888-SCRANTON or (570) 941-7540

Management, Marketing & Entrepreneurship Department
Satya P. Chattopadhyay, Ph.D.
Department Chair
(570) 941-6196